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Top Internet of Things (IoT) Startups Revolutionizing 2024

The Internet of Things (IoT) emerges as a critical technological revolution, shaping the future across industries worldwide. The impact of the Internet of Things (IoT), an ecosystem of connected devices that communicate without human intervention, extends beyond smart homes and wearables, revolutionizing businesses, healthcare, agriculture, and more. As we stand on the brink of 2024, this technology is not just a concept but a concrete tool driving efficiency, innovation, and sustainability.

The following article spotlights some of the most promising IoT startups set to redefine this digital landscape in 2024. From Samsara’s groundbreaking approach to connected operations to Maintool’s wearables that blend technology with fashion, each company is at the forefront of its sector, leveraging the Internet of Things (IoT) to deliver solutions that promise to streamline operations, enhance user experiences, and create a smarter, more connected world.

As we explore companies like Waylay, Cooey Technologies, and among others, we delve into how they are harnessing the power of Internet of Things (IoT) to unlock new possibilities and drive digital transformation across the globe.

1. Samsara

Comprehensive Fleet Management and Asset Tracking

Samsara‘s Connected Operations Platform revolutionizes the way organizations manage their fleets and assets. By integrating real-time data from trucks, heavy equipment, and mobile devices into the cloud, they provide comprehensive visibility that enhances safety, efficiency, and sustainability.

This platform is particularly effective for commercial fleets across various sectors, including transportation, logistics, and construction. It offers tools for real-time ETAs, AI-driven safety enhancements, and insights to reduce fuel consumption, all of which are crucial for improving customer service and operational efficiency.

Differentiated Technology and Networking Capabilities

What sets Samsara apart is its plug-and-play technology, which is easy to deploy and delivers immediate value, often within days. The breadth of Samsara’s solution covers the entire operations department, connecting disparate data points into a cohesive system. This integration capability is supported by a massive scale of data in their cloud, which processes over 2 trillion data points a year from more than a million connected devices.

Such extensive data handling enables Samsara to offer advanced benchmarks, tailor safe-driver rewards programs through AI-based safety algorithms, and provide a robust platform for continuous innovation.

Sector Focus: Transportation and Logistics

Samsara has carved a niche in the transportation and logistics industry by offering solutions that not only track and manage vehicle fleets but also streamline the entire logistics process. Their technology offers detailed insights into fleet performance, driver behavior, and safety management, which are supported by AI-powered dash cams and real-time coaching tools. These features collectively reduce accident rates and enhance compliance with regulatory standards, making Samsara a leader in connected operations for the logistics sector.

2. Maintool

Smart Straps for Traditional Watches

Maintool, a startup based in Madrid and Paris, has innovated the way traditional watches integrate with modern technology. Their flagship product, Classi, allows any regular wristwatch to be transformed into a smart device without compromising its original style or heritage. This is achieved through a smart strap that maintains the appearance of a classic leather strap while embedding cutting-edge wearable technology inside.

Health and Activity Tracking Features

Classi is equipped with sensors and machine learning algorithms that offer a variety of health and activity-tracking features. These include monitoring heart rate, counting steps, and calculating calories burned. Additionally, it measures both skin and ambient temperatures. These features are seamlessly integrated into the strap and provide valuable health data to the user through discrete vibrations and communications with mobile apps for both iOS and Android platforms.

Design Compatibility and User Experience

The design of Classi emphasizes compatibility and user experience. It is crafted to ensure that it can be attached to any luxury or traditional wristwatch, thereby providing a smart upgrade without the need to invest in a new watch. This approach not only preserves the aesthetic and sentimental value of personal timepieces but also introduces them to the digital age. Maintool has collaborated with top engineers and watch specialists from Switzerland, ensuring that every detail of Classi meets high standards of quality and functionality. The result is a product that offers both the elegance of traditional watchmaking and the convenience of modern technology.

3. Waylay

IoT Service Orchestration Platform

Waylay is a pioneering force in the realm of Internet of Things (IoT), offering a low-code hyper-automation software platform that excels in workflow-based automation, system integration, and orchestration across a diverse array of connected assets, enterprise applications, and cloud services. Its patented technology allows customers to implement data analytics and orchestration scenarios with remarkable speed, drastically reducing the costs associated with integration and product deployment. This capability ensures rapid deployment of new services while maintaining operational expenses at a manageable level.

Data Integration Across IoT Verticals

The platform is adept at handling the intricate data patterns of Internet of Things (IoT), OT, and IT, making it an ideal solution for industries such as telecom, manufacturing, finance, and logistics. Waylay’s integration capabilities are extensive, featuring off-the-shelf compatibility with all major Internet of Things (IoT) cloud and LPWAN providers, and the ability to ingest data directly from devices or gateways. This seamless integration is bolstered by a vast library of enterprise connectors and the flexibility to create custom connectors via REST APIs, enhancing data ingestion and processing capabilities.

Enhancing IoT Solutions with Enterprise IT Systems

Waylay’s platform significantly enhances the operational efficiency of Internet of Things (IoT) solutions by facilitating advanced integration with existing IT back-end systems. This integration is achieved through a powerful orchestration layer that includes a rules engine and full lifecycle management of automation and alerting rules.

Additionally, Waylay provides a comprehensive suite of APIs that expose the capabilities of the platform, allowing developers to build custom applications that leverage the robust features of Waylay technology. This approach not only breaks down the silos between devices and software applications but also makes automation and integration processes faster, smarter, and more scalable.

4. Cooey Technologies

IoT Platform for Senior and Home Care

Cooey Technologies, headquartered in Bangalore, has established itself as a leader in the Internet of Things (IoT) healthcare sector by providing an end-to-end health monitoring platform. This platform is specifically designed to cater to antenatal and chronic patients by collecting, managing, and analyzing health vitals.

It also facilitates recurring services such as medicines, insurance, and lab tests. The platform is particularly beneficial for primary, secondary, and tertiary healthcare providers, enhancing the control both healthcare professionals and patients have over health management.

Continuous Health Data Analysis

The innovative use of smart devices, such as Bluetooth-enabled blood pressure monitors and weighing scales, allows for the automatic logging of medical data. This automation significantly reduces human error and enables doctors to access patient insights remotely, which in turn, enhances the efficiency of health management and reduces costs. Cooey’s platform analyzes this data and, based on individual requirements, provides health tips and creates dynamic patient profiles that reflect current health conditions. This continuous and predictive care model extends beyond traditional clinical settings into everyday patient management.

Voice-Based Interaction and Management

A standout feature of Cooey Technologies is its integration of voice-based interaction through the smart voice assistant, Maya. This assistant simplifies routine health monitoring tasks using simple voice commands and is complemented by Alexa skills for bedside assistance. Maya’s capabilities allow users to interact with their health management systems in a natural, conversational manner, making it particularly useful for elderly patients or those with mobility issues.

This technology not only fosters a stronger patient-physician relationship but also ensures that health monitoring and management are more accessible and user-friendly.


Blockchain and IoT Integration stands at the forefront of technological innovation by merging blockchain technology with the Internet of Things (IoT). This integration forms the backbone of their Universal Sharing Network (USN), which is designed to facilitate a secure online market for connected devices. By employing blockchain’s distributed ledger capabilities, enhances the security and transparency of transactions involving physical assets like cars, apartments, and household items. This blockchain-based platform not only ensures that each transaction is immutable but also allows for real-time tracking and management of shared assets.

Smart Contracts for Automated Services

The core of’s functionality lies in its use of smart contracts to automate services related to the sharing economy. These contracts execute automatically based on predefined conditions, thereby eliminating the need for intermediaries in processes such as rental agreements, access control, and payment processing. For instance,’s technology enables the creation of ‘smart locks’ that users can operate via their smartphones. This system simplifies the process of asset sharing by making it possible to grant or restrict access remotely and securely, ensuring a seamless user experience.

Disruption Potential in the Sharing Economy’s innovative approach has the potential to significantly disrupt traditional models of the sharing economy. By removing the necessity for centralized platforms, the company reduces the associated costs and risks, such as fraud and mismanagement.

Moreover, the transparency and efficiency provided by blockchain technology foster a higher degree of trust among users.’s impact is poised to extend beyond typical sharing applications to more complex transactions in industries like transportation and real estate, potentially transforming how these sectors operate by introducing more decentralized, user-empowered practices.

6. Lime Microsystems

Open Source Software Defined Radio

Lime Microsystems has significantly advanced the field of wireless communications with its pioneering work in software-defined radio (SDR). The LimeSDR platform is particularly notable, offering a versatile solution that supports a wide range of wireless signals including UMTS, LTE, GSM, LoRa, and more.

This platform stands out due to its integration with Snappy Ubuntu Core, which simplifies the process for developers to create and share applications. This approach not only democratizes wireless innovation but also enhances the accessibility of SDR technology to a broader audience, including system developers, inventors, and even students who can now manipulate wireless signals to learn and develop new products and applications.

Flexible Wireless Technology Integration

Lime Microsystems excels in integrating flexible wireless technology through its field programmable RF (FPRF) transceivers, which are renowned for their unmatched levels of programmability. These transceivers support a comprehensive range of frequency bands and international standards, making them highly versatile for various applications. The LMS7002M, Lime’s second-generation FPRF transceiver, is a testament to this capability, offering extended functionality to cover a greater range of frequencies and applications.

This device is ideal for a myriad of uses from Internet of Things (IoT) and M2M networks to military and satellite applications, showcasing Lime’s commitment to providing robust solutions that cater to a diverse range of wireless needs.

Applications in IoT Gateway Solutions

Lime Microsystems has also made significant strides in Internet of Things (IoT) gateway solutions. Their technology facilitates the creation of innovative designs customized to specific requirements, which can be configured as wireless gateways, base stations, or even entire wireless networks. This “app-enabled” philosophy is crucial for the deployment of Internet of Things (IoT) gateway solutions, allowing for the easy integration and scalability of IoT applications.

The LimeSDR platform further enriches this ecosystem by enabling applications such as radio astronomy, RADAR, media streaming, and more, illustrating the broad potential of Lime’s technologies in enhancing Internet of Things (IoT) solutions.

7. FiSens

Fiber Optic Sensor Systems for Telecom

FiSens, a German startup, has made significant strides in the field of fiber optic sensors by developing Fiber Bragg Grating (FBG) sensors that are tailor-made for measuring strain, temperature, and pressure. These sensors are embedded within the fiber optics, allowing for up to 30 sensors in a single fiber, making them highly efficient and versatile for various spectral configurations.

The FBG technology used by FiSens serves as a crucial component in Wavelength-division multiplexing (WDM) systems, acting as both a filter and a dispersion compensator. This technology is not only high in precision but also adept at rejecting adjacent channel interference, making it ideal for the telecom industry.

Applications in Extreme Conditions

FiSens’s fiber optic sensors are uniquely designed to perform optimally under extreme conditions. The sensors withstand high temperatures and are immune to electromagnetic interference, which is vital in environments that involve radiation or potential explosions. This durability is particularly important in the process industry, including sectors like pharmaceutical, chemical, and steel manufacturing, where accurate and reliable sensor technology is critical for monitoring and controlling industrial processes.

FiSens’s sensors can endure long-term exposure to harsh environments, such as cryogenic conditions down to liquid hydrogen and temperatures up to 800°C, ensuring consistent performance and reliability.

Technology Advantages and Use Cases

The technology advantages of FiSens are evident in its broad application across various industries. In aerospace, FiSens’s FBG sensors are crucial for monitoring critical parameters like temperature, strain, and vibration to enhance the safety, performance, and efficiency of aircraft and spacecraft. These sensors are capable of detecting hot air leakage in aircraft bleed air piping systems and can be distributed throughout the aircraft to sustain high levels of vibration and temperature.

Furthermore, FiSens partners with industry-leading companies to sensorize carbon composite materials of engines and airframes. This integration allows for the continuous monitoring of these structures’ conditions throughout their lifecycle, aiding in the detection of structural damages or impact events during flight while predicting maintenance cycles and overall lifetime.


LPWAN Solutions for Telecom

GWAGENN, a French startup founded by the electromagnetics expert Dr. Jean-François Legendre, specializes in low-power wide-area networks (LPWAN). This technology is crucial for the expansion of globally connected devices, offering essential upgrades for telecommunications. GWAGENN’s solutions incorporate advanced technologies such as fourth-generation (4G) networks, global system for mobile communication (GSM), and WiFi. These solutions enable telecom companies to accurately locate connected devices up to 20 meters, considering the 3D environment to optimize radio frequencies effectively.

Improving Communication Services

The startup’s innovative approach to electromagnetics, applied to both military and civilian purposes, significantly enhances communication services. By integrating transmitters, metric digital elevation models, and orthophotos, GWAGENN provides a robust framework for improving the accuracy and reliability of wireless communications. This is particularly beneficial for strategic business sectors such as defense, security, and smart cities, further extending to the broader Internet of Things (IoT) landscape.

Simplicity for Non-Technical Users

One of the standout features of GWAGENN’s technology is its accessibility to non-technical personnel. The solutions are designed to be simple and user-friendly, allowing individuals without a technical background to effectively manage and utilize advanced telecommunications technologies. This ease of use not only democratizes access to cutting-edge technology but also encourages wider adoption across various sectors, enhancing the overall efficiency and connectivity of Internet of Things (IoT) solutions in everyday applications.

9. Mica Energies

Smart IoT Dashboards for Telecom

Mica Energies, a pioneering startup based in the United States, is revolutionizing the telecom industry with its smart Internet of Things (IoT) dashboards. These dashboards are designed to enhance the management of performance, embed IoT connectivity, and monitor 5G cellular networks effectively. By utilizing advanced analytics and equipment monitoring, these dashboards empower telecom operators to make informed decisions swiftly, thereby optimizing maintenance costs and driving profitability.

Wireless and Charging Solutions

Leveraging the power of far-field technology, Mica Energies offers innovative wireless and charging solutions that harness radio frequency (RF) from the atmosphere to charge Internet of Things (IoT) devices. This method not only promotes energy efficiency but also supports the sustainability of telecom infrastructures. The startup’s technology enables devices to be charged wirelessly without the constraints of proximity required by traditional near-field communication (NFC) methods, thus maintaining the mobility essential to modern devices.

Enhancement in Telecom Performance Management

The customizable nature of Mica Energies’ smart dashboards allows for a tailored approach to managing telecom operations. These dashboards facilitate a comprehensive view of network performance and are integral in reducing operating costs. By integrating these systems, telecom companies can achieve a higher level of service reliability and customer satisfaction, securing Mica Energies’ role as a crucial player in the advancement of telecom technologies.

The digital revolution spearheaded by the Internet of Things (IoT)

The digital revolution spearheaded by the Internet of Things (IoT) heralds a transformative era across multiple sectors, from healthcare and agriculture to smart cities and telecommunications. This article has journeyed through the innovations of various IoT startups set to redefine our interaction with technology in 2024, emphasizing the blend of sophistication and practicality in their solutions.

These companies, from Samsara’s interconnected operations to FiSens’s advanced fiber optic sensors, illustrate the broad spectrum and potential of IoT to enhance efficiency, sustainability, and the global digital landscape.

As we anticipate the continued evolution of the Internet of Things (IoT), the significance of these startups cannot be overstated. Their pioneering work not only propels technological advancements but also addresses real-world challenges, offering smart, seamless solutions that promise a more connected and efficient future.

The potential for further research and development in the Internet of Things (IoT) is vast, encouraging a call to action for innovators, developers, and stakeholders to explore new possibilities. Together, the efforts of these startups underscore the far-reaching impact of IoT, signaling an exciting journey ahead for technological innovation and digital transformation.


1. What are the expectations for IoT in the year 2024?

 In the year 2024, IoT continues to be a top-three priority in corporate technology, as highlighted in the 148-page State of IoT – Spring 2024 report. Although AI has become more prioritized than IoT, the integration of IoT with AI is expected to boost the $236-billion IoT market, acting as a support rather than a challenge.

2. What are the anticipated developments in IoT by the year 2025? 

By 2025, the number of connected IoT devices is projected to rise to 27 billion, and data generation is expected to soar to 73.1 ZB. This surge in data will likely enhance the use of AI and ML for data analysis. Furthermore, it is anticipated that 75% of data generated by enterprises will be processed at the edge, indicating a significant shift in data handling and processing.

3. Which company is considered the leading IoT company in India?

Kellton Tech is recognized as the premier IoT app development company in India. Based out of India, Kellton Tech excels in delivering a wide range of technology solutions, including custom software, web and mobile applications, enterprise software, and cutting-edge technologies.

4. What does IoT stand for? 

IoT stands for Internet of Things, which refers to the network of interconnected devices that communicate and exchange data with each other.


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